Last Updated: August 10, 2025
At Vie – Être en Vie, we value your privacy as much as we value the quality and integrity of our products. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you interact with our brand, whether through our website, online store, mobile applications, or other digital and in-person touchpoints.
This policy applies to all personal data collected by Vie – Être en Vie and its affiliated entities. By engaging with us, you agree to the practices described below.

1. Personal Information We Collect

Depending on your interactions with Vie, we may collect the following categories of information:

• Contact Information – Name, postal address, email address, phone number, and account login details.
• Payment & Transaction Data – Payment card details, billing/shipping addresses, order history, and purchase preferences.
• Account Information – Username, password, loyalty program participation, and communication preferences.
• Demographic Information – Age, gender, and skincare/haircare preferences.
• Technical & Device Information – IP address, browser type, device identifiers, operating system, cookies, and browsing activity.
• Geolocation Data – Approximate or precise location from your device, if enabled.
• User Content – Product reviews, survey responses, photos, or any content you choose to share.
• Health & Beauty Preferences – Skin type, hair type, and product concerns for personalized recommendations.

2. How We Collect Your Information

We may collect personal information in the following ways:

• Directly from You – When you register an account, place an order, subscribe to our newsletter, participate in a survey, or contact customer service.
• Automatically – Through cookies, pixel tags, and similar technologies when you browse our website or receive our emails.
• From Third Parties – Including payment processors, analytics providers, advertising partners, and social media platforms when you engage with our content.
• In-store or Event Interactions – When you attend a Vie event or provide information during a consultation.

3. How We Use Your Information

We may use your personal information to:

• Process and fulfill your orders, including payment and delivery.
• Manage your account and loyalty program membership.
• Personalize your shopping experience and product recommendations.
• Communicate with you regarding orders, promotions, or customer service inquiries.
• Send marketing emails, SMS, or push notifications (with your consent).
• Conduct analytics to improve our products, services, and website.
• Protect against fraud, comply with legal obligations, and maintain security.

4. How We Share Your Information

We may share your personal information with:

• Service Providers – For payment processing, order fulfillment, hosting, analytics, marketing, and customer support.
• Affiliates & Subsidiaries – For operational, analytical, and marketing purposes aligned with this policy.
• Advertising Partners – To deliver tailored marketing messages across platforms.
• Legal & Compliance – When required by law or to protect our rights.
• Corporate Transactions – In the event of a merger, acquisition, or business sale.
• We do not sell personal data for monetary value.

5. Cookies & Tracking Technologies

Vie uses cookies and similar technologies to enhance your browsing experience, personalize content, and analyze website performance. You can manage your cookie preferences through your browser settings or by using the “Manage Cookies” link in our website footer.

6. Your Privacy Choices

Depending on your location, you may have the right to:

• Access, update, or delete your personal information.
• Opt out of marketing communications.
• Restrict or object to certain types of data processing.
• Request a copy of your personal information in a portable format.

You can exercise these rights by contacting us at info@viecare.fr.

7. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this policy, unless a longer period is required by law.

8. International Data Transfers

Your information may be transferred to and processed in countries outside your place of residence. We take appropriate measures to ensure your information remains protected.

9. Data Security

We implement administrative, technical, and physical safeguards to protect your personal information from unauthorized access, alteration, or disclosure.

10. Children’s Privacy

Vie products and services are intended for general audiences and are not directed to children under 13. We do not knowingly collect personal information from children.

11. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date.

12. Contact Us

For questions or requests related to this Privacy Policy, please email us at:
info@viecare.fr